Operations systems & automation for service businesses.

I help founders and operators stop the daily status chase and run delivery without living in their tools.

Former Virtual EA Asana Zapier Remote

What changed after we finished.

Otherside Studio • Content Team

From subtask chaos to seamless creative delivery

Rebuilt a messy Asana backend by deploying a centralized Portfolio Hub, standardized sequential templates, and automated Zapier approval routing to stop lost assets and production delays.

Result: New-client project setup dropped from ~4 hours to under 30 minutes
The Modern Brides BFF • Solo Operator + Ads

Instant lead routing and built-in conversion tracking

Replaced rigid forms with a custom Tally and Zapier setup to capture UTM tags, instantly sync CRM databases, trigger business-hour SMS replies, and push conversion data back to Meta Pixel.

Result: ~5 hours/week of manual lead logging and follow-ups eliminated
Transitioning Well • Sales & Operations

Bridging Excel CRM data straight into project execution

Built a multi-step conditional Zapier workflow connecting Excel 365 to Asana, automating template deployment and data mapping the moment pipeline rows are updated.

Result: ~3 hours/week saved on manual project handoffs and data entry
How it works

Simple on purpose.

1

20-minute diagnostic call

We map where time is leaking. You leave with clarity even if we don’t work together.

2

Short written scope

What’s in, what’s out, timeline, fixed price. No hourly surprises.

3

Build, document, hand off

I implement, document lightly, and train the people who will live in the system. You own everything afterward.

I’ve been the person inside the mess.

For years I worked as a Virtual Executive Assistant — living inside broken handoffs, half-used tools, and the “quick Slack questions” that ate half the day.

Since then I’ve helped founders and operators across digital marketing, consulting, education, wellness, coaching, and other service businesses build Asana systems and automations that survive real delivery pressure.

The industries differ. The operational friction usually doesn’t: unclear ownership, status chasing, onboarding that lives in someone’s head, and tools that don’t talk to each other.

I work solo. You deal directly with me.

Based in the Philippines / GMT +8 · Remote projects worldwide

Not a fit if: you’re still deciding whether to use a project tool at all, or you mainly want “some Zaps” with no interest in how the team actually works day to day.

Want to see where the time is leaking?

Book a free 20-minute call. We’ll look at your current setup and whether fixing it is worth doing right now.

Book a call

Prefer email? [email protected]